

days to goInternational Copyright Industry Forum “Development of film & TV industry chain in the digital era”
International Copyright Forum is the first international copyright gathering in China organized by WIPO and National Copyright Administration of the People’s Republic of China and the past three forums have had a positive impact on the international copyright industry. It has boosted the development of cultural and creative industry and copyright industry in China and the world and guided the development of copyright-associated fields since 2006.
Wellknown experts, scholars and entrepreneurs from domestic and foreign copyright administrations, organs and enterprises will be invited to attend the International Copyright Forum themed by the development of film & TV industry and to discuss central topics in the film & TV copyright field. During the Forum, lectures named as Dialogue with Masters will be given and world famous experts in the film & TV industry will explain film & TV production, issuance, investment and financing and copyright protection.
More than 300 Chinese and foreign guests, including senior officials from copyright administrations in more than 50 countries, representatives from international trade associations and famous enterprises as well as experts and scholars attended the Forum.
Venue: Beijing Grand Millennium Hotel
Organized by
World Intellectual Property Organization
National Copyright Administration of the People’s Republic of China
Program
Thursday, November 18, 2010
Opening Ceremony (for both the International Copyright Forum and the International Copyright Expo)
Plenary
Segment One: Music and Copyright: From Law to the Market VIDEO
Recent technological developments have profoundly modified the way protected content is created, shared, managed and exploited. New diversified licensing models are emerging, which will provide tools for the industry to monetize its assets.
This session will address the role of the regulatory environment to enable creativity and the challenges faced by artists and the industry to take advantage of the digital music environment. The segment will also explore how future investments in the music industry can be funded and rewarded.
Segment Two: Music and Development VIDEO
The potential of the copyright system to serve as an engine to empower artists and producers and support the development of local music industries will be discussed.
Global Original Golden Songs Concert and WIPO Creativity Awarding Ceremony
Friday, November 19, 2010
Panel Sessions VIDEO
Panel Session 1: Monetizing the Music Experience
Panel Session 2: Digital is Driving New Business Models
Panel Session 3: Marketing and distributing Music On Line: Instructions for Use
Panel Session 4: “Internet Intermediary”: an Expanding Notion
Wrap-up Session: Summary of Panel Sessions and Open Discussion
Closing Ceremony
Turn to WIPO website: International Copyright Forum “Music: Sounding Out the Future”